Hiring entertainment is a key aspect of event planning which is often overlooked and can be left to the last minute by a lot of event planners. Choosing the right entertainment can be the difference between a good event and a great event that people talk about on social media and with their friends or family.
So now that you understand why providing great entertainment is important for any event, you’re probably wondering how to go about choosing the right entertainment for you. Read on to find out what you need to consider when booking entertainment for your event.
Match the entertainment to your event
Before you even begin looking, you need to think about what you want from your entertainment, and about what will suit your venue and your attendees.
Different types of entertainment will be more suitable for certain events, for example, a live band could be perfect for an awards dinner, but not appropriate for a business conference.
You should also consider the people who are attending your event and their demographics. While it’s hard to please absolutely everyone with your choice of entertainment, your attendees should influence your choice and you should try to choose an act that your attendees would enjoy.
There are some key things that you need to keep in mind to help ensure that the entertainment at your event runs smoothly and there are no issues.
You’ll want to make sure you choose a performer who will arrive on time, act professionally and will provide a safe and secure booking process. A great way of ensuring this is through reading some online reviews. Facebook, Google and Trustpilot are all great sources of independent reviews and will give you an idea of whether you can rely on your chosen act.
You should also make sure you are offered a secure contact that ties your act to performing at your event or your money back.
If you’re planning an event on a budget, as most event organisers are, then you’ll want to find the best deal on your entertainment as possible without compromising on quality. We’ve got a few tips for you to help you secure your entertainment at a great price.
- Book early - As well as giving you the pick of the best acts, booking early can help guarantee the best price. After all, professional entertainers are just like any business and they will gradually increase their price with inflation and increased demand as their reputation grows. So, get in as early as you can to avoid having to pay more!
- Choose a local entertainer - Booking local helps to keep travel expenses down. Transporting heavy equipment up and down the country isn’t cheap, plus you’d have the petrol costs and hotel stays to cover! So, by reducing the amount of time your act spends on the road, you’ll cut down on the fee you have to pay.
- Don’t go crazy with the number of entertainers - You need to ask yourself how many entertainers you actually need at your event. One singer can be just as effective as a 10 person band and will generally be cheaper! So, maybe consider opting for a small band or a single entertainer.
Here at Winter Gardens, we work with both national and local talent agencies to source a wide range of entertainment types to suit all events and budgets. You can find out more about our entertainment booking service here.